Social Media Specialist

偏僻的

🤳 社交媒体

Social Media Specialists typically work for corporations across industries to ensure proper representation of multiple social media platforms. They work closely with social media, marketing and content professionals to oversee the implementation of social media campaigns that align with upcoming product launches and other company initiatives. Their job is to connect with influencers, oversee giveaways, optimize social media accounts and administer follower polls or surveys. They may also be responsible for writing post captions, taking photos or creating other content for social media platforms in the absence of content creators.

Social Media Specialist 做什么？

A Social Media Specialist, or Social Media Marketing Specialist, is responsible for overseeing one or more social media accounts for a business. Their duties include creating and updating social media posting schedules, replying to comments from subscribers or liking tagged photos and coordinating with other professionals to determine how to market a brand and its products or services using social media.

职责

Social Media Specialist 应该能够履行各种职责和责任。以下是 Social Media Specialist 应该能够执行的一些职责和责任：

Ability to develop and implement a corporate social media strategy
Ability to monitor online activity across departments and geographical areas to ensure anyone using the company’s online tools is following established guidelines and best-practice rules
Encourage greater social media participation
Identify opportunities to influence public perception through audience engagement and publicly speaking about the brand’s social media strategy

所需技能

有竞争力的 Social Media Specialist 将具备某些技能和资格，包括：

Experience as a social media specialist or similar position
Excellent critical thinking, interpersonal, communication, time-management and problem-solving skills
Ability to use social media for impressions and brand awareness
Excellent knowledge of social media platforms including GMB, Instagram, Pinterest, LinkedIn, Twitter and Facebook
Understanding of social media KPIs, web traffic metrics and SEO
Experience doing buyer persona and audience research

类似优惠

如果您正在招聘与 Social Media Specialist 相关的职位，请查看我们类似职位的职位描述：

Social Media Intern