A Merchandiser, or Retail Merchandiser, handles a store’s inventory levels and product displays. Their main duties include submitting warehouse inventory reports, clearing any unwanted products from displays and monitoring the sales performances of products.
Một Merchandiser phải có khả năng hoàn thành nhiều nhiệm vụ và trách nhiệm khác nhau. Sau đây là một số nhiệm vụ và trách nhiệm mà một Merchandiser phải có khả năng thực hiện:
- Monitoring sales and identifying any losses or stock wastage
- Working with suppliers and distributors to negotiate prices and order large volumes
- Collaborate with executives, marketers and salespeople to set prices that are good for the market and profit
- Getting to know the customer base and understanding their motivation and sales drivers
- Reviewing customer feedback to predict sales trends and seasonal stock demand
- Briefing staff on stock display and rotation to ensure every space is optimized
Một Merchandiser cạnh tranh sẽ có một số kỹ năng và trình độ nhất định, bao gồm:
- Excellent communication skills, including speaking, writing and listening
- Strong time management abilities, including planning and prioritizing workloads
- Effective strategic planning, both for the short-term and long-term
- Thorough understanding of merchandising trends and industry best practices
- In-depth knowledge of industry-specific trends and issues
- Creative and innovative thinking
