A Canvasser, or Poller, is responsible for visiting residential neighborhoods or public areas to gather information about the public’s perception of a topic. Their duties include passing out fliers, asking members of the public to fill out surveys or provide signatures and persuading people to adapt their perspective.
Một Canvasser phải có khả năng hoàn thành nhiều nhiệm vụ và trách nhiệm khác nhau. Sau đây là một số nhiệm vụ và trách nhiệm mà một Canvasser phải có khả năng thực hiện:
- Memorize and recite sales scripts and statements prepared and provided by the employer
- Go door-to-door to introduce the employer’s offers to potential and existing customers and make cold calls to follow-up, make pitches and process orders
- Demonstrate a vast knowledge of the product, service or policies being canvassed to convince people to buy the proposals
- Get information, such as contact details and signatures, from potential leads and clients for follow-up
- Confidently answer questions and rebuff excuses to meet objectives
- Recruit, train, onboard and mentor new Canvassers
- Attend industry events and exhibitions including fairs, rallies and shows
- Consistently meet daily and weekly quotas for client information and signature acquisition
Một Canvasser cạnh tranh sẽ có một số kỹ năng và trình độ nhất định, bao gồm:
- High school diploma or equivalent
- Excellent communication skills including eloquence, active listening and interpersonal skills
- Sales experience, including the ability to learn about multiple products and sell without being aggressive
- Must have a valid driver’s license and be able to travel extensively
- Ability to work within a team and independently based on employer requirements
- Good time management skills to fulfill quotas within a specific period
- Must have physical stamina to stand and walk for long periods, meeting and talking to people
