Managing Editors oversee an organization’s content team to ensure their pieces promote their brand in a positive and engaging way. They’ll use analytical tools to monitor different campaigns’ progress and will build strategies to improve their content according to these results. Managing Editors will also conduct research on their target audience to determine the best ways to reach and engage with them.
O que um Managing Editor faz?
A Managing Editor, or Content Manager, creates content strategies and oversees their implementation processes. Their main duties include managing a team of writers, editors and graphic designers, monitoring the results of various content campaigns and editing content pieces to ensure they follow tone and style guides.
Responsabilidades
Um Managing Editor deve ser capaz de cumprir vários deveres e responsabilidades. A seguir estão alguns deveres e responsabilidades que um Managing Editor deve ser capaz de executar:
Hiring and training new Editors
Meeting with Project Managers, Creative Directors, Sales Leaders, Marketing Directors and other personnel to keep all team members updated on work progress
Helping create a project calendar
Supervising the content creation process from writing through editing and publishing
Managing a team of freelancers
Habilidades necessárias
Um Managing Editor competitivo terá certas habilidades e qualificações, incluindo:
Leadership skills
Time management skills
Interpersonal skills
Multitasking skills
Project management skills
The ability to coordinate with remote employees
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