Social Media Interns typically work as temporary employees for a company to gain work experience while completing college. They work closely with marketing professionals to learn from them and develop their skill set. Their job is to reach out to influencers, participate in meetings to develop social media strategies and help marketing specialists complete specific tasks. They may also be responsible for taking pictures for social media platforms and setting up business accounts on one or more platforms.
ਇੱਕ Social Media Intern ਕੀ ਕਰਦਾ ਹੈ?
A Social Media Intern, or Social Media Marketing Intern, is responsible for assisting in a range of marketing initiatives within an organization. Their duties include tracking analytics for social media campaigns, creating social media posting schedules and writing captions for social media posts.
ਜ਼ਿੰਮੇਵਾਰੀਆਂ
A Social Media Intern ਵੱਖ-ਵੱਖ ਫਰਜ਼ਾਂ ਅਤੇ ਜ਼ਿੰਮੇਵਾਰੀਆਂ ਨੂੰ ਪੂਰਾ ਕਰਨ ਦੇ ਯੋਗ ਹੋਣਾ ਚਾਹੀਦਾ ਹੈ। ਹੇਠਾਂ ਦਿੱਤੇ ਕੁਝ ਫਰਜ਼ ਅਤੇ ਜ਼ਿੰਮੇਵਾਰੀਆਂ ਹਨ ਜੋ ਇੱਕ Social Media Intern ਨੂੰ ਚਲਾਉਣ ਦੇ ਯੋਗ ਹੋਣਾ ਚਾਹੀਦਾ ਹੈ:
Assist with the design and execution of social media campaigns
Create weekly and monthly editorial calendars to promote company brands on various social media websites
Create and distribute content such as blogs, infographics, videos and press releases on social media and traditional news outlets
Track social media engagement to identify high-performing ideas and campaigns for scalability
Perform social media marketing research
Respond to comments and DMs on social media platforms
ਲੋੜੀਂਦੇ ਹੁਨਰ
ਇੱਕ ਪ੍ਰਤੀਯੋਗੀ Social Media Intern ਕੋਲ ਕੁਝ ਹੁਨਰ ਅਤੇ ਯੋਗਤਾਵਾਂ ਹੋਣਗੀਆਂ, ਜਿਸ ਵਿੱਚ ਸ਼ਾਮਲ ਹਨ:
Bachelor’s degree in digital communications or related field such as advertising or Journalism
2+ years’ experience in digital marketing/social media marketing
Impeccable oral and written communication skills
Excellent internet research skills
Mastery of the major social media platforms including Facebook, YouTube, Instagram, Twitter, Pinterest, Snap and Google+
Knowledge of social media analytics software including Facebook Insights, Google Analytics and Twitter Analytics to track audience engagement and campaign performance
