マーケティング > Product Marketing Manager
Product Marketing Manager
リモート
Product Marketing Managers work on a company’s marketing team to determine the most appealing features of their products and promote them to prospective and current customers. They must be experts on the company’s products and features to properly market them and to inform customers of their value and benefits. Product Marketing Managers will conduct thorough research on competitors and will perform market research to understand what consumers look for in their ideal products.
A Product Marketing Manager, or Product Promotions Manager, promotes products and their features to an organization’s target audience. Their duties include studying the company’s products, locating key features that will attract customers and creating marketing campaigns for products.
Product Marketing Manager は、さまざまな職務と責任を果たすことができなければなりません。以下は、Product Marketing Manager が実行できるいくつかの職務と責任です:
- Determine the type of advertising and marketing content, such as TV, radio, print, digital or social media, that needs to be created and distributed.
- Manage a calendar scheduling the creation of each piece of content and the planned release of each piece of content.
- Work with in-house or external Writers and other content creators to create the desired content.
- Outline a product timeline and oversee the project’s successful execution.
- Create and manage budgets for the product.
- Develop and maintain relationships with external vendors whose products or services will be needed for the product.
競争力のある Product Marketing Manager には、次のような特定のスキルと資格があります:
- Product management skills
- Marketing expertise
- Organizational skills
- Decision-making skills
- Analytical skills
- Prioritization skills
Product Marketing Manager に関連する職種を募集している場合は、類似職種の職務記述書をご覧ください:
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この仕事には、 Paidworkタスクがあります。採用をスキップして、今日から稼ぎ始めましょう!
今すぐ稼ぎ始めましょう
