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Marketing > Communication Specialist
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🎯 Marketing
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Communication Specialist

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🎯 Marketing
🎯 Marketing
Employers hiring Communication Specialists may hire candidates with minimal to no experience, as long as they can demonstrate excellent communication skills. Experience with public-facing roles in high school is a plus, such as participating in the school’s newspaper or being on the school’s news and video production teams. Above all, a Communication Specialist must show professionalism, a friendly demeanor and the desire to communicate effectively and efficiently in both written and spoken communication.
Que fait un Communication Specialist ?
A Communication Specialist, also known as a Public Relations Specialist, creates and maintains a public image for clients. Duties and responsibilities involve handling communications between a company and its clients or other parties, including investors and reporters.
Responsabilités
Un Communication Specialist doit être capable de remplir diverses fonctions et responsabilités. Voici quelques fonctions et responsabilités qu'un Communication Specialist doit être capable d'exécuter :
  • Creating press releases to be released to the media
  • Responding to media inquiries and requests
  • Ensuring that a company or organization’s team members communicate clearly in public speaking venues or interviews
  • Writing and editing speeches for business clients
  • Evaluating and contributing to marketing efforts to ensure that messaging is correct
  • Working to maintain a company’s public image
Compétences requises
Un Communication Specialist compétitif aura certaines compétences et qualifications, notamment :
  • Interpersonal skills and the ability to interact well with the public and media
  • A kind and professional demeanor to project a positive image for the company
  • Problem-solving skills to handle sensitive issues that might arise surrounding the company’s public image
  • Good judgment to know the correct way to word statements and interactions to maintain a positive reputation
  • Organizational skills to manage several projects at a time, while successfully coordinating meetings and deadlines
  • Speaking skills for speaking on behalf of a company, as well as the ability to maintain key company messaging in all verbal interactions
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