A Territory Manager is a sales professional responsible for overseeing a specific region their company operates in. The role requires strong sales skills along with product knowledge to empower and support their sales team in order to meet sales goals and performance metric requirements.
A Territory Manager should be able to fulfill various duties and responsibilities. The following are some duties and responsibilities a Territory Manager should be able to execute:
- Building and maintaining a book of clients they have strong relationships with
- Attending events and entertaining clients to build rapport
- Following up with clients for feedback on their sales experience and overall satisfaction
- Creating training presentations for new hires
- Meeting with clients in-person and over the phone to stay updated on their needs
- Researching market trends to identify new potential clients and generate new leads for their sales team
A competitive Territory Manager will have certain skills and qualifications, including:
- Clear and professional verbal and written communication skills
- A thorough understanding of the products or services being solicited
- Strong interpersonal skills to build lasting relationships with key and prospective clients
- Time management skills to handle deadlines, client calls, agent coachings and collaborator meetings
- Leadership abilities to bolster sales performances and help struggling associates overcome roadblocks
- Strong problem-solving skills to quickly address client concerns or changes in directive
