Marketing Interns are temporary marketing professionals just starting out in their career. Many of them will work at a company for a limited time learning what it’s like to work as a marketing professional before pursuing it full-time after graduation. They often complete more basic administrative tasks to give the other marketing professionals more time to complete high-level responsibilities.
Was macht ein Marketing Intern?
A Marketing Intern, or Corporate Marketing Intern, assists the marketing department in their advertising and promotional efforts. Their main duties include completing clerical and administrative duties, building social media campaigns and preparing promotional materials and presentations.
Aufgaben
Ein Marketing Intern sollte in der Lage sein, verschiedene Aufgaben und Verantwortlichkeiten zu erfüllen. Im Folgenden sind einige Aufgaben und Verantwortlichkeiten aufgeführt, die ein Marketing Intern ausführen können sollte:
Developing tools and methods for collecting data such as surveys, opinion polls or questionnaires
Collecting and analyzing data to identify consumer trends
Researching consumer opinions and marketing strategies and proposing adjustments to current strategies accordingly
Creating graphic representations of data and translating complex research into easily readable content for stakeholders and other departments
Preparing marketing proposals and presentations based on company needs
Measuring consumer satisfaction with products or services
Benötigte Fähigkeiten
Ein wettbewerbsfähiger Marketing Intern verfügt über bestimmte Fähigkeiten und Qualifikationen, darunter:
Knowledge of marketing strategies, including continuing education of new marketing tactics and tools
Strong verbal and written communication skills
Ability to translate complex research into common language
Proficiency with word processing, spreadsheet and presentation software
Aptitude with various social media platforms as well as the data tracking tools associated with them
Familiarity with consumer psychology and buying habits
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